The Drift alternative that isn't priced for enterprises
Drift is conversational marketing for enterprise revenue teams, with pricing to match. Ruby Relay is website chat answered in Slack, from $19 a month flat.
Drift (now part of Salesloft) is built for B2B revenue teams: AI qualification bots, account-based marketing playbooks, and pipeline attribution, sold through sales calls on annual contracts. If what you actually want is to answer the humans visiting your website, you are paying for a revenue platform you will never fully use.
| Ruby Relay | Drift | |
|---|---|---|
| Built for | Small teams answering website visitors | Enterprise B2B revenue teams |
| Where you reply | In Slack, as threads | Drift's inbox and sales tooling |
| Pricing | Flat monthly, from $19 | Custom quotes, annual contracts |
| Getting started | One script tag, 3-click Slack connect | Sales calls, onboarding, playbooks |
| Best for | Founders and small support teams | ABM, AI SDRs, pipeline attribution |
When Drift is the right call
If you run a sales org that lives on account-based marketing, want AI bots qualifying leads around the clock, and need revenue attribution on every conversation, Drift is genuinely built for that, and priced accordingly.
But if "talk to the people on my website, from the tool my team already uses" is the whole job, you don't need a revenue platform. Read how Slack live chat works, check the flat pricing, or see all our comparisons.
Chat with visitors, skip the sales call
Set up live chat in Slack in about five minutes. No annual contract.
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